About the Awards
The UK’s most highly respected organisational Awards, established in 1994 (as the Service Excellence Awards), serve two objectives:
- to identify and recognise those organisations operating in the UK, which are the industry leaders at serving customers.
- to help organisations identify their strengths and weaknesses, and provide benchmarks and guidance to help them improve performance.

Whilst there have been a number of developments, the Awards have become the benchmark for companies claiming to be customer focused. Rightly described as “The Awards that customers want you to win” , previous winners include First Direct, TNT Express Parcels, Nationwide Building Society and Rackspace Managed Hosting.
The Henley Customer Experience Leadership Award is presented to an individual who has shown passion and commitment and made a real difference to their organisation’s ability to delivering a superior customer experience.
Organisations enter one of the Award categories and every entrant to the Awards is a winner, benefiting from a tailored feedback report that benchmarks their performance against a database of over 1,500 Award entrants. Issued to every entrant, the feedback report provides an analysis of the issues facing companies seeking to achieve service excellence and guidance on how to improve. “The best £195 I have ever spent” was how one entrant described the value they gained from the Awards.
The Awards operate a number of events including seminars, conferences and workshops where winners share their experience. The network of like minded organisations that has grown around the Awards is another source of help and support for companies on the journey to delivering a superior customer experience.










